Comprising the downtown river-bluff blocks on Front Street from Union to Adams, the Promenade was set aside during the founding of Memphis for public use. Over the years, various plans have been considered for the reuse and renovation of the Promenade, but so far none have taken root (bar the wonderful new Law School).

As a public-use arts complex and park, MAP offers the city a compelling plan that would honor the letter and spirit of the Promenade’s public-use easement; stimulate our city’s arts & culture; and further beautify and energize downtown Memphis and Front Street.

MAP has evolved via input from local artists and arts organizations, public feedback, City guidance, and the vision of Memphis as an arts & culture hub.

Artistic, innovative, and soulful creativity has been, and always will be, one of this city's strongest assets. Memphis is an arts & culture town first and foremost; and while our groundbreaking artistic past is our heritage, today's artists are our future. Cultivating and integrating our city’s creative class is the key to both our future and the artistic and cultural Renaissance of Memphis. MAP would contribute to this worthy goal.

MAP would serve as a cultural beacon on our city’s doorstep. It would announce that Memphis is a distinctive arts destination with the community-wide goal of uniquely inspiring the American culture… yet again..

Please check out our plans.